We carry out SEO audits of your healthcare website first so that both you and we have a clear and comprehensive of your current website performance in terms of SEO. During your website SEO analysis, we analyze your website structure, content quality, keyword density, meta tags, and other aspects of your website. It helps us identify the strengths and weaknesses along with improvement areas and create better SEO strategies to achieve higher search engine rankings.

In healthcare website audit, we cover:

• User experience
• Site architecture
• Indexability and crawlability
• Keyword usage
• Competitor benchmarking
• Backline profile and more

After we have a list of targeted medical keywords, we start with on-page optimization that includes a vast range of aspects, such as code, content, and images that make your website whole and functional. It also includes the type and quality of content on your medical practice website, website speed, and responsiveness. Plus, we also pay attention to internal linking, improving site architecture with siloing, adding XML sitemap, headings & tags optimization, and more.

In healthcare on-page SEO, we cover:

• Page loading speed
• XML site map
• Site architecture
• Internal linking
• Content optimization
• Meta tag and title optimization and more

Technical SEO is another important aspect that our SEO specialists focus on. While it includes the aspects of website optimization for search engines, we also include SEO activities that improve the user experience of your medical website. If your website pages are not accessible to search engines or site visitors don’t have a good experience on your website, it can harm its ranking. With technical SEO audit, we aim to drive more organic traffic, increase online visibility, and boost revenue.

In healthcare technical SEO, we cover:

• Sitemap submission to Google
• Making your website SEO-friendly
• Website speed, especially for slow sites
• Ensuring one version for users and crawlers
• Making your website mobile-friendly
• Fixing duplicate content issues and more

Link building seems like a simple technique but it covers a lot of complex aspects, which is why we create a robust link building strategy for your healthcare website. This includes content posting on high-quality authoritative third-party websites, email outreach, fixing broken links, and more. In fact, the authority of the page that links to your website makes a more powerful impact on your site authority and ranking than any other factor. Plus, we also take care of dofollow and nofollow tags.

In link building strategy, we cover:

• Backlink profile evaluation
• Finding high-quality links
• Optimizing anchor text
• Dofollow links from sites with high PA
• Creating shareable content
• Guest posting on high-DA websites

Google Analytics is one of the most powerful tools to get insights into how much progress you have made and where you need improvements for healthcare SEO success. We set up Google Analytics account for your website so that you have a clear idea of website traffic, user behavior, conversions, revenue, and other key metrics. It will help you know the effectiveness of SEO strategies and make data-driven informed decisions for future SEO planning to achieve your goals.

In SEO Reporting, we cover:

• Organic Traffic
• Keyword Ranking for Website and Local
• Ahref & Semrush Insights
• Clicks, Impressions, & CTR Improvements
• DA and PA Scores
• Conversions and Leads Tracking